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Final Fantasy 14: Dawntrail gets its own in-universe tourism website, complete with activity recs, recipes, and small-print about dying horribly

Final Fantasy 14: Dawntrail is entering its "early access" period tomorrow—players who pre-order it'll be able to get on a boat to Tural before anyone else, though it's more of a formality (and a chance to get a shiny EXP earring) since the cut-off for the pre-order rewards is July 2 when the game releases.

To celebrate, Square Enix has pulled out all the stops to create a fake tourism website for Tural, the continent we'll be sailing to—and it's honestly downright adorable. They even got in Rhys Darby to do some video promotions for Tural tourism—or "Turalism"—who you might recognise as Stede Bonnett from Our Flag Means Death and Russel from Half-Life: Alyx.

It has recommendations for activities like riding a dirigible, or a foodie tour of the bazaar. There's a travel advisory about loose alpacas, though "no further action is required," the website promises: "just letting you know in case you like alpacas and want to pet one."

As you might see in the picture below, it looks like there's a petite ARG happening, as per a small map fragment tucked away in the bottom left that you can open up by right-clicking and selecting "open image in new tab".
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