Meta stopped selling political ads in the EU

g/europe

29d

ago

public

earned

reactions

Meta stopped selling political ads in the EU rather than comply with the TTPA. Sweden votes on Sunday, the first national election under the ban. Parties went completely silent, and an unlabeled campaign with 68M+ cumulative ad reach took their place
#local
source

The unlabeled campaign — Sweden’s 2026 election · Vipima

Since the EU’s TTPA ended political advertising on Meta, Swedish parties have gone silent while unions, federations, advocacy groups and organisation-owned media keep campaigning — unlabeled. Vipima tracks the grey zone daily through the DSA ad repository...

	earnings
	1,000 mlx total
	$0 total

	engagement
	2 views
	0 reactions

Meta stopped selling political ads in the EU rather than…

0 comments