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'The center of D-FW': Why the Dallas Stars say they chose Plano for their new home
From article:
"The overwhelming percentage" of Stars' season-ticket holders live north of Interstate 635, team president and CEO Brad Alberts told *The Dallas* *Morning News*. "We feel like this is going to be the center of the D-FW Metroplex population mass moving forward into the next two decades.
Before the fall of 2024, Alberts said, he and Gaglardi had no intention of leaving American Airlines Center, the team's home since 2001. But their co-tenants, the Mavericks, wanted to "do their own thing," Alberts said.
They expect the new arena to be ready to stage a couple of events in the summer of 2031 in advance of the NHL season beginning that fall. Construction likely needs to begin in 2028.
Levin said the site "lends itself to something very special, and we want something that really is unique to Dallas."
The property at 6121 W. Park Blvd. emerged as the favorite to land the NHL franchise when the Stars began exploring options outside Dallas. The Stars spoke to at least eight other cities about relocating, including Frisco, The Colony, Arlington and Fort Worth.
Asked specifically about the Valley View site, where the Mavericks have chosen to build their new arena and mixed-use district, Alberts said, "Ultimately, the business deal, we couldn't get that figured out. I liked it, certainly. It was an attractive site.
"We're not going to please everybody," Alberts said, "but what we feel like is that this is the center of where the Metroplex is headed, and certainly our heat map for customers over time will continue to draw farther north.
The Stars harbor ambitions larger than what the Texas Rangers created with their mixed-use district, Texas Live!, in Arlington. Restaurants, apartments and a hotel have been on the Stars’ wish list for months, possibly along with a brick-and-mortar Stars hall of fame and perhaps a social club like Cowboys Club in Frisco."
#local
From article:
"The overwhelming percentage" of Stars' season-ticket holders live north of Interstate 635, team president and CEO Brad Alberts told *The Dallas* *Morning News*. "We feel like this is going to be the center of the D-FW Metroplex population mass moving forward into the next two decades.
Before the fall of 2024, Alberts said, he and Gaglardi had no intention of leaving American Airlines Center, the team's home since 2001. But their co-tenants, the Mavericks, wanted to "do their own thing," Alberts said.
They expect the new arena to be ready to stage a couple of events in the summer of 2031 in advance of the NHL season beginning that fall. Construction likely needs to begin in 2028.
Levin said the site "lends itself to something very special, and we want something that really is unique to Dallas."
The property at 6121 W. Park Blvd. emerged as the favorite to land the NHL franchise when the Stars began exploring options outside Dallas. The Stars spoke to at least eight other cities about relocating, including Frisco, The Colony, Arlington and Fort Worth.
Asked specifically about the Valley View site, where the Mavericks have chosen to build their new arena and mixed-use district, Alberts said, "Ultimately, the business deal, we couldn't get that figured out. I liked it, certainly. It was an attractive site.
"We're not going to please everybody," Alberts said, "but what we feel like is that this is the center of where the Metroplex is headed, and certainly our heat map for customers over time will continue to draw farther north.
The Stars harbor ambitions larger than what the Texas Rangers created with their mixed-use district, Texas Live!, in Arlington. Restaurants, apartments and a hotel have been on the Stars’ wish list for months, possibly along with a brick-and-mortar Stars hall of fame and perhaps a social club like Cowboys Club in Frisco."
#local
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