Online marketing, also called digital marketing, encompasses a wide range of marketing strategies implemented through various digital platforms and channels, including the Internet, social media, email and online advertising. The main goal of online marketing is to promote brands and connect with potential customers. One of the main benefits of digital marketing is its ability to reach a large audience across different geographies. Additionally, it offers higher profitability compared to traditional marketing methods and enables personalized marketing experiences based on digital data. https://esselte974.fr/learn-digital-marketing/