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Data-mining at Goodwill: their "Savvy Shopper Club" is BS…

Data-mining at Goodwill: their "Savvy Shopper Club" is BS.

Location: northern Georgia, Atlanta metro region

I was at a Goodwill store yesterday, and found an item I wanted to buy. Like many thrift stores, Goodwill uses different colors of price tag to indicate when they received an item; say, everything donated last week got a red tag, everything this week gets blue, and meanwhile the green-tagged items which have been on the rack for several weeks are now marked down to half-price, or 99 cents each, or whatever price will hopefully move these off the racks.

So, the item I wanted to buy yesterday was color-coded to be 50 percent off, but I discovered that at some point since my last visit to a Goodwill, they changed the rules: instead of ALL shoppers getting the color-coded price discounts, only people who join their "Savvy Shopper Club" get the discount. And to join their SSC, you have to give them your phone number and then respond to a text they send.

I did not buy that item after all. And I will no longer shop at or donate to Goodwill stores. I'm willing to hand over some of my money in order to make a purchase, but not my data.


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