Data and Marketing Assoc. (DMA) Email - 36:1 Litmus Survey Email 42:1 Omnisend Email Marketing 40:1 MailerCloud 36 to 42 depending on the industry. Hubspot Email Marketing Survey 44:1
That is $36 - $44 return on every dollar spent. How does it compare to other ads? * Facebook Ads 3:1 * Google Adwords 2:1 * Banner Ads 3:1 * SEO Ad Campaigns 22:1 * Catalogues 7:1 Average overall online ROI is 8:1