Strategic Design for a Robotics Startup from Fraunhofer…
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Strategic Design for a Robotics Startup from Fraunhofer environment
**A student project at Macromedia University developed a strategic brand and UX/UI concept for the robotics startup Botfellows.** Focusing on human–robot collaboration, the team translated complex technology into clear communication, intuitive interfaces, and a cohesive identity while demonstrating how design thinking enables accessibility, trust, and usability in emerging, highly technical fields.
#art
**A student project at Macromedia University developed a strategic brand and UX/UI concept for the robotics startup Botfellows.** Focusing on human–robot collaboration, the team translated complex technology into clear communication, intuitive interfaces, and a cohesive identity while demonstrating how design thinking enables accessibility, trust, and usability in emerging, highly technical fields.
#art
| 4,000 mlx | |
| 6 | |
| 0 |