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✈️ Liverpool will name Turkish Airlines as its main club…

✈️ Liverpool will name Turkish Airlines as its main club partner from the 2027–28 season, putting the airline on the front of the club’s shirt.

The deal will replace Standard Chartered, which has been Liverpool’s shirt sponsor since 2010. Turkish Airlines will become the club’s next principal shirt partner.

The Guardian reported that the agreement runs for five years and is worth more than £300 million in total, equivalent to about £60 million a year. Liverpool’s announcement did not disclose the financial terms.

The change is scheduled for the start of the 2027–28 campaign. ⚽ Turkish Airlines’ airline operations, hub network and Star Alliance membership are separate from the commercial partnership.

https://nutanica.com/Turkish_Airlines
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