Endless legends: how Amplitude bought their independence back from Sega
An interesting read where Amplitude Studio's CEO Romain de Waubert de Genlis describes the lead up to the Management Buy Out (MBO) from Sega and how they got the funds and eventually partnered with Hoooded Horse.
Key Snippets:
>Sega’s willingness to entertain these negotiations speaks to de Waubert de Genlis’s insistence that Amplitude and Sega have always had a "good relationship". Why, then, did he want to leave so badly? Partly, he says, because it felt stifling to work under a vast international corporation with its own protocols and wider priorities. It made it "hard to really push a lot of what we loved", and obliged de Waubert de Genlis to spend a lot of time haggling with people up the chain.
and
>Amplitude’s case for funding was also strengthened by the fact that the majority of devs who worked on the company’s most successful games are still employed at the studio. A portion of the funding eventually came from some of those very same devs. 35 of Amplitude’s current 170 staff contributed to the buyout, pitching in a minimum of 10,000 euros to buy shares in the company. "It is significant - not everyone can take that level of risk," de Waubert de Genlis says.
I am glad that Amplitude got their independence back and it has loyal and long time employees. Now that they've partnered with Hooded Horse and with Endless Legends 2 around the corner, hopefully they have endless success.
#games
An interesting read where Amplitude Studio's CEO Romain de Waubert de Genlis describes the lead up to the Management Buy Out (MBO) from Sega and how they got the funds and eventually partnered with Hoooded Horse.
Key Snippets:
>Sega’s willingness to entertain these negotiations speaks to de Waubert de Genlis’s insistence that Amplitude and Sega have always had a "good relationship". Why, then, did he want to leave so badly? Partly, he says, because it felt stifling to work under a vast international corporation with its own protocols and wider priorities. It made it "hard to really push a lot of what we loved", and obliged de Waubert de Genlis to spend a lot of time haggling with people up the chain.
and
>Amplitude’s case for funding was also strengthened by the fact that the majority of devs who worked on the company’s most successful games are still employed at the studio. A portion of the funding eventually came from some of those very same devs. 35 of Amplitude’s current 170 staff contributed to the buyout, pitching in a minimum of 10,000 euros to buy shares in the company. "It is significant - not everyone can take that level of risk," de Waubert de Genlis says.
I am glad that Amplitude got their independence back and it has loyal and long time employees. Now that they've partnered with Hooded Horse and with Endless Legends 2 around the corner, hopefully they have endless success.
#games
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