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Black logos are taking over Silicon Valley **Black is the…

Black logos are taking over Silicon Valley

**Black is the new blue.**

I analyzed 20 years of Y Combinator startup logos. 2,000+ companies, 2007 to 2026.

Almost half of recent YC startups now use black logos. Black has replaced blue as the dominant brand color.



**👉 Further analysis in this thread:**
https://x.com/ollysmyth\_/status/2032194186439770331?s=20 https://x.com/ollysmyth_/status/2032194186439770331?s=20



*Methodology: I pulled the full list of YC companies using the public search index, then fetched each company's logo thumbnail. A pixel-level HSV color classifier analysed each image, categorizing dominant hues into nine buckets: Black, Blue, Red, Green, Teal/Cyan, Orange, Yellow, Purple, and Pink/Magenta. \~2,000 logos were classified across the 2007–2026 batches.*
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